A good friend of mine, Phil Gerbyshak, has been a rock star middle manager for a long time. He speaks at conferences, trains teams and runs a help desk for a huge company.
On the side he has become a social media coach and has developed a strong body of work around better management. Recently the blog network he was a part of decided to change their business model and all the hard work Phil did building up Slacker Management went up in smoke. Yes, the blog network turned him off. Luckily, they did it in a nice way and moved all of his work to a new blog that he now owns.
If you have ever moved a website of blog before, you know how devastating this can be. You will not have the same audience and you will not have the same search engine credibility. It sets you back years if you are changing domains and have built up a good amount of content.
Please go visit Phil at the management expert blog – and leave a comment and show him some love.
There is also a lesson in this. Do not build your primary website or blog on something that can be taken away later. Free blogs are fine for links and toying around, but not a place to build your real resource.
You want to register your own domain and work with a company that will help you host your own website or blog. If you are trying something different, such as building a lead generation engine, do it on a sub domain of your main domain to preserve your main website.
Phil Gerbyshak had full confidence in that blog network being around – but now finds himself needing to move and start building his audience all over again. You do not want to do the same thing.