The new social media platform Twitter has taken many bloggers by storm. We’ve found a lot of practical ways to use it, like for note-taking, time management, and setting up meetings. However, we’ve also found out that you can maximize its use for your business. Imagine, a free micro-blogging website doing wonders for your business. Not bad, eh?
Believe it or not, there are already plenty of companies who use Twitter in their business. For example, Cisco Systems and Whole Foods Market use Twitter to provide product or service information. You can also do the same for your business. If you have a new product that you’re about to launch in the market, you would want people to get excited about it. So, satisfy your customers’ cravings by letting them know what your product is about and when it’s going to be available. This is the modern way of spreading the news, so give it a shot!
You may also use Twitter for emergencies. In fact, the Los Angeles Fire Department used this technology during the California wildfires in October 2007. In the workplace, you will also experience emergency situations that need to be blasted to the right people immediately. Say you have a presentation with a client but the file on your thumb drive becomes corrupted ten minutes before the presentation, you would need somebody to send you a backup file ASAP, right? Through your mobile phone, you can blast a message to your team and let them know that you need a backup file sent to your email ASAP. That one simple message will be immediately sent to those who are subscribed to you or your group. One message sent to the rest of the team. No need to whip up your phone and make phone calls. No need to show your panic to your clients.
There’s a daily deal store called Woot that used Twitter to provide their customers and potential clients with snippets of information about their latest deals. You can actually do the same for your company. Is your company planning a big sale? Or will there be a conference or event where you want to invite potential customers? Blast it in Twitter and get their responses! You’ll be amazed by the replies that you will get, because some users might even give you an idea on how to make your product better.
Know what your customers want through Twitter. When you create a product, of course you want to make something that people would buy. And what else should help you figure out what your customers want? By asking them! A simple question that’s easy to answer should do the trick. For example, how much are you willing to spend for a career coaching session? That way, you’ll gain an alternative perspective of what people really want to spend their money on.
Finally, another great way to use Twitter is during your brainstorming with your team. Remember that you can opt to send a message to a particular group privately by using the direct message function. If you’re in the middle of your product development phase and an idea or concept pops in your mind, you can easily “tweet” this idea to the rest of the group so they can begin testing or analyzing its feasibility.
There are many other prominent uses of Twitter, these are just some of them. You can use Twitter as a business advantage. It’s free, convenient, and easy to use. Maximize the use of this free service today!
Guest Post By:
Maria Elena Duron, CEO, Buzz to Bucks, helps you build compelling connections through career upgrades, business growth and increased influence. Re-Invent, Re-Brand, and Re-Design YOU!
Buzz to Bucks provides online profile management services, social management and reputation management – helping key employees to establish higher visibility and provide consistency in branding as well as establishing the expertise in their industry for entrepreneurs. Maria Elena Duron focuses on building visibility and a broader network for busy people who just don’t have the time to do it well.
Maria Elena Duron is Chief Buzz Agent™ and Inspiring Identity Coach with Buzz to Bucks Connections. The agency focuses on visibility, credibility and profitability for individuals, professionals and small businesses with programs designed to Re-Invent, Rejuvenate and Re-Brand. To claim your FREE gift, Crafting Your On Brand Intro Toolkit, visit her site www.buzz2bucks.com . Join our online growing community of people inspired to develop their identity at www.inspiringidentity.com