Social Media Manager or Virtual Assistant?

August 29, 2008

A Virtual Buzz Assistant can easily also be called a Social Media Manager.

What are the differences?

  1. A Social Media Manager is full time and explores all kinds of ways for developing relationships and great information online.  A Virtual Buzz Assistant focuses on the specific social media tasks as defined by their client.
  2. A Social Media Manager can handle complaints, bad reviews or negative comments.  A Virtual Buzz Assistant will point these items out to clients and the client should act on them.
  3. A Social Media Manager is doing many social networking tasks.  Virtual Buzz Assistants focus on fewer high value tasks and leave experimentation up to the client.
  4. Social Media Managers need to create great original content about the business.  Virtual Buzz Assistants might create content, but rarely are they the main messenger of the organization.
  5. Social Media Managers monitor the web for information EVERY DAY.  A Virtual Buzz Assistant can, but rarely do clients schedule enough hours to include the service.  It is time intensive.
  6. If you employ a social media manager, they should go to all kinds of conferences and group meetings, because those online relationships actually get stronger when you meet people face to face.  A Virtual Buzz Assistant can do that for you, but it is unlikely you will want to send a VA.

This post is not to say that Social Media Managers are better than Virtual Buzz Assistants.  It is a budget issue.  They are both great options.  If you cannot afford a full time social media manager then a Virtual Buzz Assistant, with some great involvement from you, is the next best thing.

Read: Example of what a Social Media Manager would do

- Thank You!

Posted by Ron McDaniel | Filed Under Blog 

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Comments

2 Responses to “Social Media Manager or Virtual Assistant?”

  1. Liz on March 4th, 2009 7:20 am

    You did a great job clarifying things out and was able to put a demarcation between a VBA and a Social Media Manager.I believe both VBA and Social Media Manager plays an integral role in a Search Engine Optimization Campaign. However choosing between the two would definitely affect the campaign’s output and productivity.

  2. SEO Consultant on June 14th, 2009 10:42 am

    Nice work dude… It is helpful for me as well as others..

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