How to get testimonials

August 27, 2008

Building of w:The Spokesman-Review and w:Cowle... I recently reviewed a new website called Briz.com.  I added an honest blog post about the product and today the owners of Briz added it to their testimonial page.

While I do not do these things every month, when something good comes up it does pay off big.

Look at this testimonial on PlanHQ. (Very good product, by the way)

That testimonial generates a few visitors every week, and has for two years I believe.  And it lists me in there with a bunch of high poweredpublishers.  Not bad.

So how do you get testimonials?  Or maybe the question is, how do I get a chance to give testimonials?

Here are some tips.

  • Have apolished business name/logo that will make itlook good on the testimonial page.
  • Offer testimonials for anything you try.
  • Write so that the subject can pull out some killer quotes.
  • Point out your review to the owners.
  • Send an email suggesting the quote they may want to use
  • Let them know they can use it as a testimonial and link back to the full article/review.
  • Let people know you are interested in reviewing things.

I have reviewed software, books, ebooks, companies, authors and speakers.  They do not all pay off with traffic, but when they do it is great and even if they do not, you have created some good content.

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- Thank You!

Posted by Ron McDaniel | Filed Under Blog 

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Comments

2 Responses to “How to get testimonials”

  1. Nicole Fougere on August 30th, 2008 11:47 pm

    I’d love for you to review Litmos! We’re a SaaS product out of little old New Zealand. We are also friends of the PlanHQ guys which is how I found your site actually.
    I’ll be sure to put your testimonial up on the site (if you like what you see). As a rapidly growing online training start-up we may be able to get you some click thrus too!

    Cheers,
    Nicole
    PR / Blog

  2. Simon Slade, Doubledot Media on August 31st, 2008 11:40 pm

    Thanks for encouraging people to offer testimonials for anything they try. They sure are a great way for potential clients to choose genuine products and services that they will be able to benefit from. Keep the opinions coming!

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