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Yahoo Answers

May 2, 2008

Yahoo Answers is a tool that you may not have heard about, but it is a good tool for some people to build traffic, develop more search engine visibility and position yourself as an expert.

Saying that, 90% of the questions are not all that serious or professional.  But if you take a few moments and find good questions, and give good answers, this tool can be effective - and addictive.Yahoo Answers

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Here is why you want to consider participating.

1.  Search Engine Visibility

Each question becomes a webpage with the question at the top and the responses below.  These pages are optimized for the question and they are on Yahoo, so they rank very well very quickly.  If you have answered a question and it contains a link to your website, you could be getting traffic for years to come.  If your answer is selected as the best answer, it is moved to the top.

2. Traffic

Each time you answer a good question, other people are checking it out as well.  You could see steady traffic from a good and interesting answer.

3. Expert Status

Yahoo will not make you an expert by itself, but it is a good place to hone your Q&A.  Plus, you could always point to your expert site as a part of your answer.  If people like your answer and you have a link like:  Need more information about buzz marketing?  Sign up for my newsletter….

You cannot do this every time as it is rather spammy, but if it is relevant to the question, you should do it.

4. Ask Questions

You can also ask your own questions.  This helps you capture all of the stuff above and keep it at the top.

Note of Caution:  I have found that the less complex a question is the more it will get responses.  Even though the general questions have been asked many times before, it is probably your best bet.

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