Planning for Moderate Influencers

March 11, 2008

Excellent post at Guy Kawasaki’s Blog.

This really speaks to our strategy for the last 4 years.  It is great to have big names recognize you, but it is easier and has great long term value if you focus on the mid-tier information players.

- Thank You!

Posted by Ron McDaniel | Filed Under Blog, Marketing ROI, Small Business 

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