Buzz Marketing Strategy Guide – eBook Download
Today we are officially releasing the Buzzoodle Buzz Marketing – Strategy Guide. It is an 85 page eBook that helps you craft a real word of mouth marketing strategy.
- It discusses the differences between the 3 primary types of advocates and how to reach each type.
- It includes Buzz Guidelines for employee buzz that you can modify for your own organization.
- It includes a tool for assessing the likelihood of your story creating big buzz.
- 8 Step Buzz Marketing Plan
- Assessment tools
- Ways to create buzz
The eBook is for managers, marketers and small business owners that want more buzz and word of mouth but do not know how to craft a real strategy to achieve it. It does not contain the marketing challenges like the book, Buzzoodle Buzz Marketing. Instead, it is a marketing guide to help you craft a real buzz marketing strategy.
Purchase Buzzoodle Buzz Marketing Strategy Guide >>
Lead Generation Resources
I’m reading something wrong… $29.00 ebook, but $16.00 for a dead tree that I can read during take off and landing. What are the electrons made of that I’m getting that e-book made out of?
I’m only kinda kidding. Am I reading those prices correctly?
Thanks Rich.
I am actually going to change the cover today. I wanted to brand them with the same look, but I have a feeling they are going to get confused a lot. I should know better.
Anyway, to answer your question, the eBook has very little from the Buzzoodle Buzz Marketing book. It is more of a management tool for creating a buzz strategy. The print book is more activities that you can do to create buzz.
The reason I separated them is that the eBook talks about how to get employees involved, among other things, and if I put it in the print book, employees might not like reading about a strategy and how it applies to them. It also has more detail on advocate relationship building and buzz goal setting. You can also copy and paste from it, so you can use it as a place to start to write an employee buzz policy.
Thanks for the comment.
Thank you. I /just/ figured out that was a beehive on the covers and I stared at it last night and things just weren’t clicking. I think my head was in a bad place last night.
Thank you for clearing it up and taking my comment in the spirit it was intended, and not in the erm… well, if I wrote that comment now I’d have written it differently, it looks a bit snarky and I didn’t mean it that way.
I appreciate your time and patience and look forward to reading the e-book.
Take care of yourself and yours,
Rich
Thanks for stopping back. I am terrible at taking the time to read something, so I was completely sympathetic to your comment.
Enjoy