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Management and Employee Morale
December 12, 2006
When I go out and speak about getting employees involved with creating buzz and word of mouth for the company, I always get a lot of nay-sayers that think it is not possible. The fact is, involved management that helps a certain percentage of the workforce create buzz will improve employee moral and give employees a stronger sense of involvement with the company.
What does the management team need to do to increase buzz and employee morale?
- Identify which employees will enjoy creating buzz.
- Create some easy to repeat stories that employees know that they can spread.
- Let them know why creating buzz is good for them too.
- Get participating employees each a copy of Buzzoodle Buzz Marketing to give them ideas and inspiration to create more buzz.
- Celebrate success and keep employees moral and involvement high.
- Help employees feed off of one another’s enthusiasm.
Challenge employees to make a difference in all aspects of the company. This will help management improve buzz, improve employee morale for those that are willing to participate and make the sales guys job easier by generating more leads.
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